Stock Comparison

ELF vs KO

elf Beauty Inc vs Coca-Cola Co

The Verdict

ELF takes this one.

Winner

ELF

elf Beauty Inc

5.2

out of 10

Proceed with Caution

Coca-Cola Co

0.4

out of 10

Distressed

Head-to-Head

$4.0B

Market Cap

$324.9T

38.1

P/E Ratio

3.1

6.8%

Profit Margin

27.3%

10.8%

Return on Equity

41.3%

0.3

Debt-to-Equity

0.0

Aggressive

Overall Risk

Conservative

5.2

DVR Score

0.4

The Deep Dive

ELF5.2/10

e.l.f. Beauty continues to exhibit robust top-line growth (Q3 FY26 revenue +38%, Q4 FY26 consensus +28.11%), driven by its multi-brand, digital-first strategy and successful acquisitions like Rhode. This indicates strong market opportunity and competitive positioning. However, significant headwinds temper its 10x potential. The advancing securities fraud lawsuit, alleging false statements and insi...

Full ELF Analysis

KO0.4/10

The Coca-Cola Company (KO) continues to exhibit characteristics of a stable, income-generating mega-cap in a mature industry. Its robust brand equity, unparalleled distribution network, and consistent profitability (FY 2025 comparable EPS of $3.00, Q4 2025 comparable EPS beat) provide strong defensive qualities. While the recent NBA partnership offers incremental market reach, and FY 2026 FCF guid...

Full KO Analysis

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Not Financial Advice

This comparison is for educational purposes only. We are not financial advisors. Always do your own research and consult a qualified advisor before investing.